Talking augmented reality, virtual reality, optical tracking and wearable technology to bring fans closer to NBA action.

This Basketball Tracker Aims to Get You Shooting Hoops Like a Pro

As the NBA and National Basketball Players Association work to find common ground related to whether players can use wearables during games and what the league can do with the data collected from them, an NBA tech executive is envisioning how those devices might be used further into the future. […]